“What we do at Taranis is so much more than intelligent crop scouting,” DiPaola says. “The data that we deliver is bigger than that. We’re the black-and-white answers that can be traced back to the seed bag and the planter settings.
Technology like drones and AI are changing the field of farming
The success of this year’s growing season started with the decisions made last fall and will continue throughout this growing season. That’s why top advisors recommend leveraging a “game tape” or digital record of events, weather and pest pressures and other influencers of crop performance and yield. A field’s “game tape” can make all the difference between black and red ink from year to year.
“If you build it, they will come,” James Earl Jones told Kevin Costner as they both looked across the what could be within a picturesque I-state corn field. More than three decades later, Mike DiPaola, Chief Commercial Officer for Taranis, looks across their digital library of the millions of acres of corn and soybeans … acres that serve as the foundation for the company’s ability to capture leaf-level insights and resounds, “If you build it, they will come.”
To understand why this is an exciting new option, consider what it's like to be a modern row crop farmer. These independent businesspeople are often tending several thousand acres of land in dozens of fields spread over an even larger area because much of it is rented ground not adjoining the “home place.”
What makes me think Indianapolis is likely to grow in the next few years is strength in agtech. Innovation energy comes from change.
