Blog Archives - Taranis

Blog

Focusing on advisor and growers, stay up-to-date on advice, trends, and tools to move the acre forward.
grain market today

Commodity Prices Low? Technology Shouldn’t be the First to Go—Here’s Why.

Cutting your technology spend when commodity prices are low may be a nail in the coffin for your crop’s yield potential and a forfeiture of the opportunity to save input costs with dialed-in, precise application.

READ MORE

Conservation Pays: Maximizing Profitability Potential for Growers Through Conservation Practices

A new strategic partnership between Taranis and Steward Link is easing the burden of program application and validating implemented conservation practices —unlocking significant revenue potential for growers.

READ MORE
Spring

The Cost of Uneven Emergence

For Central Valley Ag’s (CVA)Trevor Cox and his team, those weeks through April and into the first half of May are where the rubber meets the road. Those weeks see the recommendations that led to on-farm decisions become reality. Those weeks launch #Grow24.

READ MORE

Steve Patterson’s Transformative Talk: The Power of Pause and Precision

Comparing the impact of Taranis to the advent of precision agriculture, which he helped introduce earlier in his career, Patterson offered, "I believe Taranis is the BIGGEST thing that's come along since precision agriculture. This is what agriculture's been waiting for. A view from the sky of what the problems are, so better decisions can be made."

Read more

Winning in Agriculture: Combining Experience with Data for Best Outcomes

Gain insights from Purdue's Dr. Scott Downey on data-driven sales strategies. "Experience without data is just someone’s opinion," he shares at the 2025 Taranis Sales Kickoff.

Read more

Growing with Technology: Carolina Eastern – Dillon’s Innovative Path Forward

When Ronny and his son, Will, opened the doors of Carolina Eastern – Dillon in 2009, both had a vision for what type of service the Dillon location could provide, and with the help of the parent company, Carolina Eastern’s Crop Excellence program and Taranis, the father-son team are excited to share the story of how they are pushing the boundaries of ag retail customer service and insights. 

Read more

Take Five with the Taranis Team: Bryan McMurtrie

Get to know a little more about our own Bryan McMurtrie in this week’s Take 5 spotlight. Bryan shares what his “ah-ha” moment was that helped him take the step from ag retail to Taranis and how he sees Taranis changing the lives of countless retail agronomists.

Read more

Take Five with the Taranis Team: Tim Pearson

In this get-to-know-the-team series, we’re sitting down with our Taranis team to learn more about what makes them tick. From their background to their thoughts on the future of ag, we’re sharing a weekly 5-minute snippet. First up, get to know our 27th employee, Tim Pearson.

Read more
group viewing insights on laptop

A Game Changer for Retail Agronomy

Discover the insights from southwest Wisconsin’s Premier Cooperative’s Sales Agronomist, Phil Thony, as he discusses the transformative impact of AI-driven insights in agriculture. Gain valuable perspectives on the shift towards digital scouting and the game-changing potential of Taranis in field management. Explore the prospects and challenges of adopting new technologies in farming for enhanced crop intelligence and customer service.

Read more

Get the latest updates from Taranis